Surge in reported sighting of cardboard logistics boss – placethemark!



29th November 2016

Reported sightings of ‘placethemark’ cardboard cut-out versions of Mark Elward, managing director of logistics services provider, DK Fulfilment Ltd (DKF), are coming in from around the world!

Arizona_Route_66“’placethemark’ has been spotted on a beach in Turkey, sightseeing in Majorca, meeting locals in Long Island and in the middle of Arizona,” says Robin Buxton, DKF’s European Marketing Manager.

“He’s also appeared as a member of the crew in a recent film made by world famous yachtsman, author and broadcaster, Tom Cunliffe.”

The life-size cardboard ‘Marks’ are a novel way of raising money for the Armed Forces charity, Turn to Starboard.

DKF is encouraging staff, customers and suppliers to take a ‘Mark’ with them on holidays, family days-out or business trips and upload their photographs of ‘Mark’ snapped in unusual places onto Twitter quoting #placethemark and make donation to Turn to Starboard if they wish via

“As well as raising money for a great cause, this is designed to be a bit of fun and I am delighted that so many people from across the logistics industry are entering into the spirit of it,” adds Robin Buxton.

Turn to Starboard uses sailing training to help serving and retired Armed Forces personnel and their families readjust after operational tours.


Editor’s Notes: About DK Fulfilment Ltd

With three modern and secure UK facilities and a European site located in Germany, DK Fulfilment focuses on providing order fulfilment, reverse logistics and bonded warehousing services to a range of online businesses. The company is part of the DK Group.

Media Contact:

Lloyd Arkill
Arkill Matthews Allen Ltd
Tel: 01923 777897
Mobile: 07903 809127

Company Contact:

Robin Buxton
European Marketing Manager
Tel: +44(0)2476 703964
Mobile: +44(0)7736 885759